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Riverside City College Chewy Company Business Analysis PPT & Paper

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1. a minimum of ten (10) pages and maximum of fifteen (15) pages.double-spaced, use MLA format

2. ICA analysis includes:

introduction of the company

a. Evaluate company’s external environment (3 examples)

b. Evaluate a company’s Resources Capabilities, and Competitiveness (3 examples)

c. Identify 3 corporate strategies and how to strengthen the Company’s Competitive Position using 3 of the 5 Generic Competitive strategies (3 examples of each of the 3 strategies)

d. Discuss the corporate ethics, corporate social responsibility, environmental sustainability and strategy (3 examples of 3 areas)

e. Identify 3 areas in the company’s organization corporate culture and leadership (3 examples of culture and 3 examples of leadership)