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I will pay for the following article Vodafone Analysis: The Business Environment and Strategic Business Units. The work is to be 10 pages with three to five sources, with in-text citations and a refer
I will pay for the following article Vodafone Analysis: The Business Environment and Strategic Business Units. The work is to be 10 pages with three to five sources, with in-text citations and a reference page. In a short span of fewer than three decades, Vodafone plc has grown to be a colossus. Beginning with just one Telecom circle in the UK in 1982, it has acquired the status of Number One Mobile Operator in the world (in revenues) and Number Two in terms of customers (after Telecom China). With the acquisition of Hutch, this status would also change to Number One.
Historically Vodafone has always shown exceptional aggression since its inception. It has either gobbled up the competition or has made it a partner or collaborator. Its strategic goal is to become world number one and remain there.
It has covered most of the world and its latest foothold in India is a vital step in achieving that objective. Each of its business enterprises in every country is a Strategic Business Unit (SBU) in its own right and operates under the local cultural requirements.
The Unique Selling Point (USP) of the company is its ability to launch new products and services ahead of others. This not only gives it the unique advantage of being loved by customers but keeps the competition from putting it under any pressure.
In 1982 Racal Electronics plc, a subsidiary of Racal Strategic Radio Ltd, bid for and got a cellular license for a Telecom Circle from the Telecommunications Department. The Network was named Racal Vodafone. The name Vodafone comprises Voice, Data, and Fone, and when combined gave the impression of the transfer of voice and data over mobile phones.
Racal Strategic Radio Ltd was divided into Racal Telecom and Racal Electronics in 1988. In 1991 Racal Telecom was separated from Racal Electronics and out of it emerged the Vodafone Group plc. In 1996 it bought majority stakes in Falkland and did the same with Peoples Phone and Airtouch Communications in 1999.
In 1999, the stage was set for the formation of Verizon Wireless and finally, it was formed out of Vodafone’s US assets being merged with Bell Atlantic in 2000. .
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