Article Writing Homework Help

Write a report on Apple Inc. in third person (as a reporter). Use the same heading names (in bold) before presenting the information as requested. 

Recommended Resources:

• 10-K Report, Item 1
• The Yahoo! Finance website

Report Headings

1. Name of Company and Ticker Symbol: Company name, ticker symbol
2. 10-K Report: Paste the direct URL to the company’s most recent 10-K Report
3. Company Website: Paste the URL to the company’s website
4. Company Business Model: Review Item 1 of the 10-K report to find the following information:
   • Short Description of Business: What does the company do? What are its key sources of revenue?
   • Product Mix: Identify the company’s product mix or key segments. Briefly describe each product line/segment. Include brand names if possible
5. Stock Price Data: use the Yahoo! Finance website to find the information required.
   • 5-Year Stock Price Graph: Provide a screenshot of the data 
   • Stock Price Data: Use the interactive chart on the Yahoo! Finance page, and use your cursor to find the highest price point and lowest price point in the last 52 weeks. The date the price was hit will be at the bottom of the graph on the horizontal axis.
   • Evaluation: Does the stock price graph provide evidence of management’s ability to maximize shareholder wealth? What is your impression of the company thus far