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Compose a 19500 words assignment on production of frozen foods for export in thailand. Needs to be plagiarism free!

Compose a 19500 words assignment on production of frozen foods for export in thailand. Needs to be plagiarism free! The US and UK’s economies were promising but their consumption patterns were not. Both countries had plenty of frozen foods in the market already. this means that Thailand exporters would have to have a solid product and good marketing strategies. All in all, Thailand exporters should proceed with the venture but they should concentrate their efforts in China then the US and the UK in that order.

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Contents

Declaration1

Acknowledgement2

ABSTRACT3

Contents4

1.0 INTRODUCTION6

1.1 Background to study6

1.2 Objectives of the research15

2.0 LITERATURE REVIEW16

2.1 An examination of exporting theories as applied to Thailand16

2.2 Factors that Thailand exporters have considered before exportation21

2.3 Thai’s frozen food industry25

3.0 METHODOLOGY30

3.1 Overall research strategy30

3.2 Secondary research30

3.21 Why secondary research was chosen 34

3.3 Primary research: Online questionnaires34

3.31 Why online questionnaires were chosen34

3.32 Problems of using online questionnaires36

3.4 Methodology37

3.41 Sampling design and strategy37

3.42 The process40

3.43 Sampling criteria42

4.0 RESULTS45

4.1 SECONDARY DATA 45

4.12 Feasibility of producing frozen food with reference to a particular exporter in Thailand45

4.13 Market potential of target countries48

4. 14 Why the springboard to foreign markets64

4.2 PRIMARY DATA64

4.21 Questionnaire results 64

5.0 DATA ANALYSIS (QUESTIONNAIRE) 67

6.0 DISCUSSION OF RESULTS69

6.1 Thailand 69

6. 11 Analysis of Thailand’s macro economic situation in relation to its export potential69

6.12 Analysis of Thailand’s frozen food sector and capability71

6.2 China 72

6.