Business Finance Homework Help

Question 1

Discuss the concept of “Buyer Decision Process” and apply it on a product of your own choice> Take into consideration the factors affecting such process.  

Question 2

Analyzing competition is considered as a major part of the external environment analysis. Apply the different level of competitive environment analysis on a company of your choice within the following industries (Dairy, Telecommunication, or Fashion.) 

Question 3 

Focusing on customers must be the primary orientation of a business organization and the base of its strategic planning and structuring. As such, other factors concerning Marketing Planning should be considered “less” important than the “Customer Focus”. 

Defend or contradict the previous statement. Support your position with evidence/examples from businesses practices within local or global markets.