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MKG 310 CSU Global Campus Branding Personality for an Established Brand PPT
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For this assignment, you are to analyze a brand’s personality. First, review the article by Masiello et al (Links to an external site.). Then, create a PowerPoint presentation complete with speaker notes and address the following:
- Define the five brand personalities
- Provide one example of a company for each brand personality and include at least three examples of what that company does to justify your choices.
- Present your analysis and show your supporting evidence
Remember—PowerPoint is a visual medium. Be creative with your images and use them to support your analysis. Include your analysis and citations in your speaker notes.
