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Park University Unit 4 CH7 Social Media Marketing A Strategic Approach Discussion

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Directions

A friend of yours is interested in starting a blog and asks for your advice. Use some of what you’ve learned from Chapter 7 to explain to him/her what you think makes a good blog.

Also, offer your friend (and provide for your classmates) a link to one of your favorite blogs. Explain the blog’s content strategy.  

It may be helpful to look at sources other than your text to respond to this prompt.

POSTS

Richard LuceroYesterdayJun 29 at 2:34pmManage Discussion EntryFor a blog to be a good one, one should provide the readers with great content. A reader should look forward to the blogger’s next blog and the blog should be able to throw some light and knowledge into reader’s lives.Some of the basic things for a good blog are as follows1. ConsistencyA blogger should regularly update their readers by posting regularly.This will draw the admiration of readers to the blogs2. EloquenceChoosing the right words for your blogs will help create a good blog. Eloquent writing is is never outdated.3. UniquenessMaintaining a blog which update readers with new and fresh content and has a unique quality will always attract many readers.4. PassionateOur passion to write, to let the world know what we want to say should reflect in the blogs. When readers realize our passion, they will start admiring our blogs.5. Thought provokingOur blogs should speak about what’s happening around and should have the power to change the course of a reader’s thinking. It should have content which can provoke different thoughts into the reader’s mind.6. Accepting Criticism WellA blogger should take the criticisms thrown at his blogs positively. She/he should be able to work on those criticisms and improve their content.I would share Meet [removed] blogs with my friendThe blogging strategy should be:Creating Budget for blogsDefining goalsTarget Market ResearchCreating Content CalenderBuilding Amazing ContentReferencesBarker, M. S., Barker, D., Bormann, N. F., Roberts, M. L., & Zahay, D. L. (2017). Social Media Marketing: A Strategic Approach. Cengage Learning.GaryVaynerChuck. (N.D.) https://www.garyvaynerchuk.com/blog/Edited by Richard Lucero on Jun 29 at 2:42pm ReplyReply to CommentCollapse SubdiscussionTania Ahl

Tania AhlYesterdayJun 29 at 10:42pmManage Discussion EntryTo be able to start a blog you need ideas. Many ideas, not only for your first post, but for your next posts too.Start by creating a file for your notes and ideas. It can be Evernote, Google Docs, or Trello. It can be difficult to decide what to write in your very first blog post.Struggling to find interesting blog post ideas? That’s why I recommend you start from this list. Think of something that may help other, or something that you enjoy so you can bring that hoy to others through this.Generate a year’s supply of proven blog post ideas. Create your first blog post on the topic you know better than anything else. Be sure to link to other websites/bloggers in your niche and notify them when you publish your post.Do some research in the area you feel a passion to.Share some statistics and figures: people love posts with data.Dispel some myths in a particular area and match them against facts.Create a list of inspiring quotes relevant to your niche.Describe the most common problem your target audience faces and suggest a way of solving it.

ORGANIZE A BRAINSTORM, THE MOST IMPORTANT RULE FOR YOUR FIRST BLOG POST IS TO HELP YOUR TARGET AUDIENCE. IN A QUIET PLACE, THINK ABOUT WHAT YOU ALREADY KNOW AND WHAT TOPICS PROVOKE PASSION IN YOU, AS WELL AS WHAT YOUR COLLEAGUES AND FRIENDS FREQUENTLY ASK YOU ABOUT.

Before You Start Something New on Your Blog, You Need to Make a List of Your Competitors. As soon as you define the topic of your blog, start searching for your competitors.Conduct a Google search of the questions and keywords that pop up in your mind and watch who appears in the search results. Make connection and get audience for the blog.Keywords Are the Basis of Your Future Search Engine Traffic. A lot of amateur bloggers make the most common mistake. SEO has largely overshadowed social media traffic.To put it plainly, make a free blog with some other the above free blog administrations and it’ll resemble this:yourblog.wordpress.comyourblog.blogspot.comyourblog.tumblr.comFor favorite blogger I don’t have a favorite, but I follow John Lee Dumas. John started with making podcasts for inspiring new entrepreneurs and now sells his own products, mostly online courses and eBooks, he currently has podcast too. If you are into entrepreneurship, he is a great guy to follow.Another great blogger about food is Lindsay Ostrom, she has a blog called PinchofYum.com. This is a giant food blog that talks about recipes. She prepares delicious food, takes pictures of them, and writes recipes along with the pictures. If you are into cooking like me, she is another great person to follow.Overall Blogs are very interesting, but I think this is something that can be very complicated, some people definitely feel the passion for it and end up making a good profit from that. Even I don’t follow that many blogs, the few that I do really enjoy them. I can feel the passion that this people feel for what they do.References:“About Entrepreneurs On Fire.” Entrepreneurs on Fire with John Lee Dumas, 19 May 2021, www.eofire.com/about/.“About Me.” Pinch of Yum, 28 June 2021, pinchofyum.com/about.Barker, M. S., Barker, D., Bormann, N. F., Roberts, M. L., & Zahay, D. L. (2017). Social Media Marketing: A Strategic Approach. Cengage Learning.