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American University of Armenia Comparison between China & the US Brands Essay
I’m working on a business question and need guidance to help me learn.
Compare the ads of a brand that YOU choose in the United States and in CHINA for the News Board. The comparison will be done based on visual characteristics (brand logo, colors, image) and appeal (whether the ad is emotional or informative). A good list for a variety of brands is provided by Interbrand at https://www.interbrand.com/best-brands/. Go to: https://www.adsoftheworld.com/ On the website, you search the brand in the section “Enter Search Term”. Below this section, there are options where you can choose the medium (print ad, outdoor ad, etc.) and the country. Please include the website information.
