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Southeast Missouri State University Business Company Culture Question
Find an article that is related to THE INFLUENCE OF CULTURE AND VALUES from recent news (last 4 months). Summarize the article on one page and provide your opinion on the article based on second page.
you can find an article from any of the topic mentioned below
Objective 1—Define culture, cultural values, and subculture.
Objective 2—Describe how cultural meaning moves from society to
consumer products and eventually to individuals.
Objective 3—Explain the differences among the four consumer
rituals: exchange, possession, grooming, and
divestment.
Objective 4—Explain how the Returns Potential Model show the
importance of various norms.
Objective 5—Explain how product attributes and benefits may lead
to instrumental and terminal values for consumers.
