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Corporate Social Responsibility and Competitiveness Discussion

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find the article titled: “Assumptions of Corporate Social Responsibility as Competitiveness Factor.” by Simanaviciene, Zaneta.

Author: Simanaviciene, Zaneta

Source: Montenegrin Journal of Economics, 13(3)

After reading this article, in at least 250 words, please discuss the following:

(a) What is the relationship between corporate social responsibility (CSR) and competitiveness?

(b) What is the relationship between CSR, sustainability, and production?

(c) Can companies gain competitiveness while pursuing CSR? Why or why not?

(d) (d) Then, please read the article titled: “Social Impacts and Social Responsibilities” download, and then explain how this article aligns with the Simanaviciene article. What is the relationship between the Simanaviciene article and Management as a Liberal Art (MLA)?

reply#1

Corporate social responsibility (CSR) is a business model that guides business operations to promote social accountability by an organization to stakeholders and the public. Competitiveness, on the other hand, entails the ability and willingness of firms to produce high quality goods and services while implementing measures to maximize customer satisfaction. CSR guides the development of community support programs to build a great business brand. The process promotes competitiveness by maximizing customer satisfaction and enabling market-base expansion. Like competitiveness, CSR requires that businesses commit to manufacturing quality products with a focus on efficiency, reliability, and customer safety (Simanaviciene, Kontautiene & Simanavicius, 2017).

CSR, sustainability, and production are all intended to enhance profitability while solving existing and emerging social, economic, and political challenges. To benefit communities, CSR demands that organizations manage scarce resources by consuming raw materials at a rate equal or less than the rate at which the raw materials are produced. CSR; therefore, promotes sustainability. While the main goal of production is to achieve business profitability, sustainability ensures that profitability, once achieved, is maintained for longer durations (Simanaviciene, Kontautiene & Simanavicius, 2017).

Companies can gain competitiveness while pursuing CSR. This is because CSR programs build business brands and draw more potential customers to purchase and consume more products. The result is successful market expansion, which will put a company at a higher competitive edge (Simanaviciene, Kontautiene & Simanavicius, 2017).

The article “Social Impacts and Social Responsibilities” aligns with the Simanaviciene article in the manner in which it encourages organizations to focus on quality production, use of sustainable production systems, and ethical considerations. According to the article, businesses are not established to employ individuals in various occupations, but to identify a societal problem and start production with a view to maximizing customer satisfaction. Simanaviciene argues that this objective is met through CSR (“Social Impacts and Social Responsibilities”, n.d.).

reply#2

(a) What is the relationship between corporate social responsibility (CSR) and competitiveness?

We define the corporate social responsibility (CSR) as a self regulatory business model, which helps enterprises to take social responsibility to themselves, stakeholders and the public. By fulfilling corporate social responsibility (also known as corporate citizenship), enterprises can be aware of their impact on all aspects of society, including economy, society and environment.

I think the social responsibility activities implemented by the company affect the competitiveness, and from some perspective the company realizes the competitiveness.

“People have noticed that when we analyze the concepts, dimensions and aspects of social responsibility, we can find that it is a complex phenomenon composed of many different dimensions and elements; Therefore, the model first divides the dimensions of social responsibility into two categories, namely, in

(b) What is the relationship between CSR, sustainability, and production?

And the corporate social responsibility and sustainability are very important to the enterprise. Social power, public image, money and wealth, and conformity are the motivations that influence corporate social responsibility (Crowther, 2018). Other areas that make these areas important are values that give motivation and stakeholders that help drive CSR projects. For some enterprises, corporate social responsibility is a way to obtain social power. The “green movement” is a popular social and environmental cause, and consumers are attracted to support companies with ethical behavior. Companies can use their social responsibility to increase their social capital and attract customers who support green initiatives.

(c) Can companies gain competitiveness while pursuing CSR? Why or why not?

The corporate social responsibility strategy to help enterprises gain competitive advantage includes: fulfilling the moral obligation beyond the industry laws and regulations.

Establish friendly relationship with government, stakeholders, employees and consumers by improving image and reputation.

(d) What is the relationship between the Simanaviciene article and Management as a Liberal Art (MLA)?

The article mentioned that it encourages organizations to focus on quality production, the use of sustainable production systems, and ethical considerations. And traditionally, management is called “free” art, because it involves the basic principles of knowledge, self-awareness, wisdom and leadership; “Art” is because it involves practice and application. But they have to focus on effectiveness and results. So how can a company start production with the goal of maximizing customer satisfaction is to find social problems.

Reference:

Wang, R., & Huang, Y. (2018). Communicating corporate social responsibility (CSR) on social media: How do message source and types of CSR messages influence stakeholders’ perceptions? Corporate Communications, 23(3), 326-341. doi:http://dx.doi.org/10.1108/CCIJ-07-2017-0067

Sharma, Z., & Song, L. (2018). Corporate social responsibility (CSR) practices by SIN firms: Evidence from CSR activity and disclosure. Asian Review of Accounting, 26(3), 359-372. doi:http://dx.doi.org/10.1108/ARA-06-2017-0102