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BUSI 604 Liberty University International Business Marketing Discussion

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  • Discuss your selected Key ‘Entering Global Markets and Managing Global Operations’ term. You should explain why you are interested in the term, an explanation of the term, a summary of the germane current literature, and specifically how this relates to Entering Global Markets and Managing Global Operations.
  • Discuss your selected Key ‘External Environments, Risk, and/or Global Trade and Investment’ term. You should explain why you are interested in the term, an explanation of the term, a summary of the germane current literature, and specifically how this relates to External Environments, Risk, and Global Trade and Investment.

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Instruction

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Thread (600 words minimum) each topic

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After you have successfully chosen the key term that interests you the most, research a minimum of 5 recent international business/management articles that relate to the concept on which you wish to focus your research. Articles must be found in reputable professional and/or scholarly journals and/or business/trade journals that deal with the content of the course (i.e., not blogs, Wikipedia, newspapers, etc.).

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After reading the articles, select the 1 article that you wish to discuss.It is highly recommended that you use Liberty University’s Jerry Falwell Library online resources. A link is provided in the Discussion Assignment Resources. A librarian is available to assist you in all matters pertaining to conducting your research, including what constitutes a scholarly article.

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Your thread must be placed in the Discussion textbox and adhere precisely to the following headings and format:

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1.Key Termand Why You Are Interested in It (100 words minimum)After reading the textbook, specifically state why you are interested in conducting further research on this key term (e.g., academic curiosity, application to a current issue related to employment, or any other professional rationale). Include a substantive reason, not simply a phrase.

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2.Explanation of the Key Term(100 words minimum)Provide a clear and concise overview of the essentials relevant to understanding this key term.

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3.Major Article Summary(200 words minimum)Using your own words, provide a clear and concise summary of the article, including the major points and conclusions.

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4.DiscussionIn your own words, discuss each of the following points:a.How the cited work relates to your above explanation AND how it relates specifically to the content of the assigned module.

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This part of your thread provides evidence that you have extended your understanding of this key term beyond the textbook readings.

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(100 words minimum)

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b.How the cited work relates to the other 4 works you researched.

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This part of your thread provides evidence that you have refined your research key term to a coherent and specialized aspect of the key term, rather than a random selection of works on the key term. The idea here is to prove that you have focused your research and that all works cited are related in some manner to each other rather than simply a collection of the first 5 results from your Internet search. (100 words minimum)

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References

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A minimum of 3 recent articles (as described above), in current APA format, must be included and must contain persistent links so others may have instant access. In the event that formatting is lost or corrupted when submitting the thread, attach the Microsoft Word document to your thread as evidence that your work was completed in the proper format. Please see the appropriate instruction link in the Discussion Assignment Resources for more information on creating persistent links.