please reference the conversation…
Provide background data about your organization. This may be the total sales or the number of customers, patients, or clients served. How does this firm differ from other similar organizations? Find similar statistics on these other similar firms and provide a comparative analysis in a table.
You want to find all the secondary data available on the firm that you can locate. Besides financial data this may involve articles in Fortune Magazine or Business Week. If possible, look in the back issues of newspapers and magazines local to the area in which the firm is located. Get the names of management and descriptions of their jobs. Find out the firm’s locations (addresses) and how products or services are delivered. Describe the customers or other external contacts. What are the logistical issues in delivering the product or service? Who are the competitors and what are their sales? Of the total market for the product or service, what percentage does your firm have?
From your review of secondary sources, produce a 4- to 5-page Background Introduction on your selected firm. In coming modules, you will add quantitative analysis to the Introduction you develop for this SLP. This is the first step and the introduction to your background on why this firm has been selected for your research.
Your assignment will be graded using the following criteria:
Assignment-Driven Criteria: Student demonstrates mastery covering all key elements of the assignment.
Critical Thinking/Application to Professional Practice: Student demonstrates mastery conceptualizing the problem and analyzing information. Conclusions are logically presented and applied to professional practice in an exceptional manner.
Business Writing and Quality of References: Student demonstrates mastery and proficiency in written communication and use of appropriate and relevant literature
Citing Sources: Student demonstrates mastery applying APA formatting standards to both in-text citations and the reference list.