Marketing homework help

For this assignment, you will review four case studies. Then, in a     PowerPoint presentation, you will evaluate the studies and respond to each of     the questions below, using both critical thinking and theory as well as     supporting documentation.

  1.     Based   on your reading of the case study “Can You Run the Company                with Your iPhone?”    on pages 9–10 of the textbook, discuss how      emerging           trends in technology are   helping Network Rail improve      railway     performance       and safety.
  2.    Based   on your reading of the case study “Enterprise Social                Networking Helps Sanofi   Pasteur Innovate and Improve Quality” on pages    41–42             of the textbook, discuss   how information systems    influenced the         company’s     organizational strategy.   Critique      their core information         system     applications from a business      perspective.   Analyze how         information system     projects are aligned    with organizational goals   and         strategies.
  3.    Based   on your reading of the case study “Meltdown and Spectre Haunt                the World’s   Computers” on pages 309–310 of the textbook, discuss      the         ethical   and security   issues that could result from flaws in      central         processing unit   (CPU) chip   design. Assess   their      procedures for   securing       information   systems.
  4.    Based   on your reading of the case study “AbbVie Builds a Global                Systems   Infrastructure” on pages 586 of the textbook, discuss the                problems that   the company was experiencing as a global enterprise      and   how         the company was   able to solve them. Explain   their      information     technology       infrastructure. Discuss   information system      solutions that     can be applied   to     this  issue.

When formatting your  PowerPoint presentation, do not use the     question-and-answer format; instead, use  bullets, graphics, and/or charts in     your slides to identify important points,  and then discuss those points in the    speaker notes of each slide.
Your PowerPoint presentation must be at least 12 slides in length (not    counting the   title and reference  slides). You are required to use a minimum    of three   peer-reviewed, academic  sources that are no more than 5 years old    (one may be   your textbook). All  sources used, including the textbook, must   be  referenced;   all paraphrased  material must have accompanying in-text    citations.