Marketing Homework Help
5 minutes high profile PowerPoint presentation (with 5 minutes script) on the “Technical development” of Instant Herbal Tea. Need to work on the “Technical development” of Instant Herbal Tea (flavor
5 minutes high profile PowerPoint presentation (with 5 minutes script) on the “Technical development” of Instant Herbal Tea. Need to work on the “Technical development” of Instant Herbal Tea (flavor Orange Pekoe). What separates it from other competitors are; price strategy (affordable), Unique, Different varieties, and the competitive status in the market is that there are fewer competitors in the herbal tea section. Just discuss the flavors, taste, health benefits, packaging, etc. You can pick four or five flavors like Orange Pekoe, ginger cinnamon, chamomile turmeric. Please refer to the attached research appendix about flavors.
Technical development: Product architecture, Industrial design, Design for manufacturing, Design for the environment, Prototyping, etc.
Features (What makes up the product, concept for market need)
Function (What the product does)
Benefits (How it satisfies marketing need)
Impact (Look, feel, taste, comfort) are the major ones to cover.
I am attaching my research document that may help to work on the technical development of instant tea.