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Global Leadership & Strategy Case Study Questions
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The brief will not exceed two typewritten, double spaced pages in outline format with “bullets” identifying key issues only – no essays! It will also address the very same questions assigned to the case for class discussion purposes as well (see questions listed for each case in the respective session elsewhere in the syllabus).
PLEASE READ THE ARTICAL OF Enterprise Rent-A-Car AND competing on resources and READ SLIDS AND ANSWER THESE 3 QUESTIOS AND DO ACTIVITY SYSTEM MAP
apply the concept from the 2 articles and slides to answer these 3 question
Case Study Questions:
- What were the sources of competitive advantage the Enterprise has been able to capitalize? What assets does it possess that might explain its advantage? What specific activities does it perform/not perform that distinguish it from peers?
- Why are people so important to its success? How would you see its employee turnover rates – a problem to be tackled or par for the course? How would you evaluate its overall human resources strategy?
- What are some of the threats that would be of most concern if you were leading Enterprise? Avis and Hertz? Why? Or Why not? Zipcar? Why?Or Why not? What actions will you take to address concerns if any?
