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UTA Challenges of Designing Services Discussion Questions

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Good Morning,

I am needing assistance with the following two discussion questions. This is graduate school, and use apa format. Please answer the question in detail and correctly.

CHAPTER 8

Why is it challenging to innovate, design, and develop services? As a customer or employee, have you witnessed any service innovation or design effort in a health care organization? Elaborate.

CHAPTER 10

Describe the physical environment of your favorite restaurant in terms of the three categories of servicescape dimensions: ambient conditions; spatial layout and functionality; and signs, symbols, and artifacts.

This is the link to accesses the book.

https://doku.pub/documents/services-marketing-inte…